If you're looking towards China to find the best product to sell, then you've picked the right country. China is the best country to find the right manufacturers and suppliers for a profitable product. All you have to do is to know the right steps to be successful. You are about to learn 7 things on how to get product made in China.
First… Why China is The Best Competitive Option
China has provided incredible opportunities for businesses. It’s the reasons why it is still the global leader for manufacturing and supply today.
Low Labor Costs
If the cost of labor is low, then your profit margins will increase.
#1 Leaders
China has all the resources you need to get the best product. Everything and everyone is interconnected with the best in the industry.
Strategic Location
China has sophisticated logistics to get your product to arrive any location you want.
Lower Cost of Raw Material
When materials cost is less, you have another chance to increase your profit margin.
Best Technology
Since China is the leader in manufacturing, they have the most innovative and cutting-edge technology to produce your product.
Winning Supply Chain
China has mastered its supply chain, which means cheaper production cost and a quicker method to get it to you.
China Porcelain Dinnerware
How to Get Product Made in China
1. Find the Right Product
This is the most important step in the process. Find out the right kind of product you need to sell. Check out sites like Amazon or eBay and see what is already selling. Find out if there are enough sales. You can check by the reviews or through more extensive resources like Junglescout.com that can show you how each product is doing. Then check and see if there aren't that many competitors. You may find a good opportunity.
You need to have a good product. If you don’t, it’s an uphill climb. Do diligent research before you decide to make the big jump. Once you find the right product, it becomes much easier because it will have a great demand and opportunity for profit.
Make sure it is selling
Is your product in demand? Are there too many sellers? Find out if the product is the right fit for you (and your target audience).
Understand your product
Do you know how your product works? Or how much it will cost to ship it? How much it costs to make? What it will sell for? Find out all the details you need to know.
Check out the competition
Can you compete with them? Even if there are only 2 or 3 sellers, if they have thousands of reviews, it might take a long time for you to get to their level if you don’t have a solid value proposition. See if you can get a superior product or compete with them on add value of a product.
Try to get it as a private label
If you can brand your product, your value will increase. You have the opportunity to create equity within your name and what you represent.
When you find the right product and get it made in China, you’re on the right track for success.
2. Know Your Audience
If you don’t know who you are selling to, you are going to have a hard time getting successful results. Know exactly who your audience is.
Where do they like to hang out? This can be physically or online.
Facebook groups, community events, and other places are great options.
What do they care about?
Social issues, hobbies, family, careers, and more.
What is there biggest problem and how can you solve it?
Solve their problem and you’ll be on the top of their list.
What makes them excited?
Get people excited and they’ll do all the marketing for you.
How old are they? Where are they from? What kind of lifestyle do they have? Who and what do they care about the most? Find out what makes them tick.
Whoever knows your customers the best has the better chance to make the sale.
What makes them respond? What are their fear points? Know how you can connect with them.
Connecting with your audience is the goal of great brand marketing and returning customers.
When you know the audience, you can develop the right product for them. You’ll also know exactly how to market them, position your product, and more. Get the best competitive edge when you know who your people are. As a seller, you have to earn their trust and passion. Become an expert of your audience and they will reward you.
3. Find a Good Source Online
Now that you know how to find the right product and audience, you'll have to get the product made in China. There are tons of great sources to find online. They connect you with manufacturers and suppliers in the country. Sites like Made-in-China.com allow you the opportunity to find thousands of potential matches that can cater to your needs.
Find the perfect match! Research manufacturers and see what kind of options they have. Ask about features, colors, or anything else that’s unique to your product. They tend to be very helpful, so any kind of customizations you need are welcomed in the conversation. Check out who will be supplying it to you. Make sure you can get everything on time and that the cost per unit fits your budget and margins.
Another option is visiting China. There are incredible, leading tradeshows that you can go to for a first-hand experience and personal connection to potential partners. If that's not an option for you, you can do it all in your office back home.
Checklist for a good partner
Do they communicate well?
Do they treat you seriously?
Can they provide you with quality?
Are customizations welcomed?
Do they have good ratings online?
Is it easy to get in touch with a representative when you need to?
Is this someone you can view as a long-term partner?
4. Tell The Manufacturer What You Need
When you communicate with the manufacturer, tell them exactly what you need. If you find a product, you aren’t stuck with it. You can ask for changes and different customizations. They will tell you if it is possible and what the price would be to get it done for you.
It's important to be very clear about what you need. The hardest part of this process is the possibility for miscommunication. Be clear and concise about what you are asking for and find a few ways to explain it. You can have it in writing, sketch up the idea and even send a picture of a prototype. The more you can send over, the better chance you have of getting it done right. Remember, you have to be patient in this step. It may take a few tries. But once you get it perfect, it'll all be worth it.
Use this time to test out your potential partnership. Use the checklist we provided for you to see if they make a good match. If there are a lot of hiccups along the way, consider another manufacturer. The best way on how to get product made in China is by finding the right partner to stand beside you.
5. Test the Product
Once you get a product made, we highly recommend you test it out yourself. How can you expect to deliver a quality product if you haven’t experienced it on your own? Online China sites that connect you with these manufacturers and suppliers usually have great options for order samples.
Samples may cost a little more than your planned unit price. It's because of the extra time and labor that takes to only do one product instead of the cost-saving option of many units. They also have to pay to get it shipped over to you. But it's a pretty reasonable price to get the perfect product. Analyze and test the product. See what needs to be changed. It may take a couple of tries.
This is a crucial step. It's your ultimate test to see if you have a product worthy of being sold. Make sure you are happy with what you have. It doesn't hurt to keep improving it. Remember, it's not just about short-term sales. When you deliver great products, your customers will begin to order from you again. They will also share it with their friends. This saves you marketing funds and it increases your sales exponentially over time.
When you are done with the official sample, consider selling it to test it on the market. It’s a great way to test it in the market!
6. Create Winning Margins
A successful business lies in margins. Are you able to price your product enough to make money? The good thing about getting product made in China is that you have great labor and raw material cost. This automatically gives you the upper hand. Now you just have to make sure the cost of the goods isn't too high at your price point.
A good rule of thumb is to try to make at least a 30% profit margin but preferably 50% or more. If your profit margin is too small, then you risk losing money. Not only that, but you work a lot harder to make money. This stretches your longevity and risks getting you out of business due to burning out and depleting resources.
Winning profit margins depends on the industry. Research the average margins for your product. Punch in your numbers and see if you can get the same margins. If not, you could explore the cost of goods to see if you can lower them. If the cost is fine, then your sales price might be too low. How does it match up with competitors? If the low cost is around the same, then run away because you are either in a saturated market or they have figured out how to make money at lower sales price than you.
7. Sell it at the Right Place
You might have the right product, audience and partners, but you may be selling it in the wrong place. If you have a premium car product to sell, advertising it on Pinterest, known for its creative community, is probably the wrong place to do it. Finding the right place or where your audience likes to hang out is essential.
There are two things to consider if selling it on the internet. Online platforms to sell it through or places to advertise. Check out the right stores that your audience is eager to buy it from. Make sure you are ok with the cost to use the platform, which is usually a percentage of the proceeds. Amazon Fulfillment is another great option. For reasonable cost, they will package and ship the product for you.
If you are advertising your website or store online, pick the right places that your audience will be in. Sites like Facebook, Instagram, Pinterest, LinkedIn, Google, Amazon, eBay, Etsy, Reddit and etc can all be good places to sponsor and market your product.
Consider going to community events or relevant trade shows to get your product out there. Nothing beats personal connections and allowing your customers to touch and feel your product.
These are the 7 things you should know about how to get product made in China. Learn them, practice them and start selling! When you’ve found success, connect with someone you want to develop that can learn it too. There are so many opportunities for selling products and everyone can be a part of it.
Still have questions on getting product made in China? The best advice we can give is to just do it. Start small order if you need to do. Get a feel for it. Once you learn the basic steps, you can begin to see success.