Kesino brand console's exploration in the global market began with its persistent pursuit of high quality and environmental protection. As a brand focusing on high-end consoles, Kesino is well aware of its positioning and potential in the global market, so it actively seeks opportunities in the international market to expand its brand influence and market share.
1.Strategies and measures for global market exploration
· Product innovation and quality control: Kesino uses high-quality materials from home and abroad, such as high-strength aviation aluminum and high-quality anti-binder panels with zero environmental protection grade, to ensure the high-end quality of the products. At the same time, it abandons the traditional painting technology and adopts expensive foreign imported powder brands for "powder spraying", which improves the surface texture and environmental performance of the console.
·Environmental protection and sustainable development: Kesino takes "formaldehyde removal" as the core focus of product design, adopts environmentally friendly materials and edge sealing technology to ensure that the console can meet the appropriate use standards when it is used for the first time, reflecting its emphasis on environmental protection and sustainable development.
·Brand building and market promotion: Kesino actively participates in international industry exhibitions, widely expands its cooperation network, and obtains a number of authoritative international certifications including ISO 9001 quality management system and GREENGUARD Green Guardian certification. In addition, Kesino continues to strengthen its intellectual property layout, and has applied for and obtained a number of national patents, providing institutional guarantees and brand support for its global layout.
2.Results and impact of global market exploration
· International customer recognition: Kesino's products and services have won the trust of more than 3,000 customers around the world, participated in the implementation of thousands of projects, provided more than 12,000 seats of consoles, and served more than 200 fields, including traffic command centers, smart city command centers, banking and financial centers, and fire command centers. Its products have been implemented in many countries and regions such as the Middle East, Southeast Asia, and Europe, and have been highly praised by customers.
·Improved industry status: Through continuous technological innovation and product quality improvement, Kesino has become a well-known control center console service provider in China, and has steadily stepped out of the country and into the world, becoming a highly competitive national brand.
3.Conclusion
Future challenges and development prospects
Although Kesino has made substantial progress in the global market, it still faces many challenges on the road to internationalization, such as differences in regional market standards, brand recognition barriers and changes in the competitive landscape. In the face of these problems, Kesino will continue to deepen its product strength, enhance cross-cultural service capabilities, strengthen regional response mechanisms, drive brand upgrades with technology, empower global development with environmental protection, continue to expand its international market footprint, and move towards becoming a global leading console solution provider.
