Home Business Insights Product Sourcing Baby Products Sourcing: Why You Should Choose Lightweight Pushchair?

Baby Products Sourcing: Why You Should Choose Lightweight Pushchair?

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By Celinelee on 06/01/2021
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Lightweight Pushchairs
Pushchairs
Baby Products

This article will explain the reasons that you should choose a lightweight pushchair. It will begin by outlining the popularity of lightweight pushchairs, before explaining the need for them and the reasons that so many people search for versions of these that are not heavy. Next, this article explains the types of people that commonly buy a pushchair, as well as the benefits of these being lightweight, for example, making them easy to handle and comfortable to use for long periods of time. After this, we will list the different types of lightweight pushchairs that are on the market, explaining that there are many different designs and versions that can still be purchased in lightweight materials, while remaining strong and effective. The reasons that pushchairs are lightweight are highlighted, including the use of strong but minimal materials to build them. What’s more, you can see the best ways to find lightweight pushchairs that meet your objectives, as well as the key considerations that you should be aware of when looking to purchase these great baby products. Finally, the article concludes with a summary that explains the main themes and findings on the topic of lightweight pushchairs.

Popularity of a lightweight pushchair

Lightweight pushchairs have become increasingly popular in recent years due to the great technology that means their design is more impressive. Lightweight, strong materials have allowed designs to be durable and functional, without having to be as heavy as they used to be, making lightweight pushchairs a very popular option.

As the ability to produce these pushchairs in the masses has become more common, it means that they can also be incredibly cost-effective, combining style, functionality and comfort.

These well designed pushchairs are also advertised very well, sharing the many benefits of them, which will also be explained in this article. Their marketing means that everybody is aware that there are lightweight options available, making them a great purchase that many people want to learn more about.

Many photo shoots with models, celebrities and advertisements see brands of lightweight pushchairs being shown with pride, making them a very trendy and fashionable product to purchase. As more people buy these types of pushchairs, they become even more well known, tempting more people to make a purchase when they hear about the benefits of the lightweight pushchair and see it in action.

Social media has seen networks of parents speak openly about their experience with equipment and items that they buy. Pushchairs have become one of these items that are regularly reviewed, spoken about and recommended. The weight of these has proven to be an essential point that determines whether people like the pushchairs or not. These reviews on social media work as marketing, encouraging others to buy lightweight options, while deterring many people from choosing to buy a more heavy alternative. The positive comments often made on social media platforms around the world means that more people are looking to buy these. The reason for this is that most people trust other people’s reviews more than they trust product descriptions. In addition to this, when a famous person or trustworthy individual shares a positive experience with a lightweight pushchair online, people are far more likely to trust their opinion and act on this, seeing the product as popular and wanting to buy it. Often, this is called influencer marketing, with influential people sharing their favourite products and sharing their experiences when using them.

These many reasons have made lightweight pushchairs one of the most purchased and talked about baby products on the market.

Need for a lightweight pushchair

A lightweight pushchair enables you to take your child, or children with you anywhere you go. The lightweight design makes it comfortable and easy to push, meaning you do not become tired and can comfortably use it for longer periods of time.

As more people focus on health and fitness, walking with children in pushchairs has become more popular, meaning people want to be able to travel long distances with their children in a pushchair. Having a lightweight pushchair is the best way to achieve this, meaning any distance can be travelled without getting too tired or struggling to push it.

Babies can be heavy, as can all of the equipment and items that you need to carry around for a baby, such as diapers, toys and spare changes of clothes. All of this weight adds up, making it even more important to reduce weight where possible. This makes lightweight pushchairs the answer to this issue, cutting weight down to be a low as it can be.

Pushchairs are used every day by parents, meaning they are a great product to invest in. After all, everybody would rather spend more money on a product that they enjoy using, instead of being stuck using a poorly designed or frustrating pushchair every day. Purchasing one that is made well and meets your objectives can make your life a lot easier.

Who buys a lightweight pushchair?
All parents or carers can benefit from a lightweight pushchair. Often, parents will purchase this for themselves when they are expecting a child. Other people also buy pushchairs, for example, family members that are buying it as a gift for expectant parents, or friends as a gift for a baby shower.

The average person may need multiple lightweight pushchairs in their child’s life. As an example, they may buy a single pushchair for a newborn baby, then buy a larger pushchair when their child gets bigger, then a double pushchair when they have a second child. All of these have the ability to be lightweight and mean that as well as there being a lot of people that require one pushchair in their lifetime, most people will buy more than one.

Benefits of a lightweight pushchair
The main benefit of a lightweight pushchair is that it is easy to use due to the fact that it is not heavy. This means it is ideal for any type of use, whether it is on smooth paths, or more difficult terrain.

Being light also makes a pushchair easy to control, making it perfect to get around tight corners or through small spaces.

In addition to this, a lightweight pushchair is easy to assemble due to the fact that it does not require any type of heavy lifting when putting it together, if it required assembly.

Another benefit of it being lightweight is that it can be transported easily. As an example, it can be easily taken in and out of vehicles for transportation, as well as packing away into cupboards without having to spend lots of time or use lots of effort.

Simply put, a lightweight pushchair makes every aspect of using it easier, including:

- Ideal for turning
- Easy to carry, store and move
- Lightweight to push
- Doesn’t make long walks too tiring

Different types of lightweight pushchair

There are many different types of lightweight pushchair that are available online and in stores. Each has its own unique benefits. Here are just some of the styles and types that can be purchased:

- Single lightweight pushchair
These are the go-to choice for pushchairs. Designed to seat one child, they are easy to push and make changing direction simple. They’re well designed and do everything you need them to.

- All-terrain lightweight pushchairs
This type of pushchair is designed to make travel on all surfaces comfortable, whether it’s on smooth pavement, grass, or bumpier paths. Typically, they come with larger wheels and more grippy tyres, however they are still available in lower weights, meaning you can enjoy great engineering wherever you want to go.

- Double lightweight pushchair
Just because you need to carry two babies in your pushchair, it doesn’t mean you have to have a pushchair that is double the weight. Enjoy a lightweight two-seater pushchair, available in various designs.

- Waterproof lightweight pushchair
Many pushchairs are made to be waterproof and weatherproof, meaning you can keep your child comfortable, dry and warm in any weather or climate. Sometimes, these include breathable, waterproof covers, or even sun-proof foldable roofs to keep your baby safe from sun, rain, and any other elements.

What makes a pushchair lightweight?
The materials that a pushchair is made from plays the biggest part in making sure that it is lightweight. Clever design works to keep the pushchair strong and functional, without having excess weight. This can include the use of hollow metal frames and plastic fastenings.

How to find a lightweight pushchair
There are many ways to find a lightweight pushchair, with a wide range of these products available online and in stores. Websites such as Made-in-china.com are great places to carry out research and view various types of pushchairs. On sites like this, you can view different products and ranges, also looking at specific information, such as the weight of each pushchair.

By looking at the weight of the pushchair and people’s reviews, you will be able to easily understand whether a pushchair meets your requirements or not. This can help you to make sure that the products that you are considering will meet your objectives.

Considerations when purchasing a lightweight pushchair

Retailers should understand their target market when looking to purchase any products, making sure that the items they buy are suitable, popular and likely to sell.

The first way to do this is to look at popular products that are sold by many of the best retailers on the market. As an example, see what common retailers stock, including the brands, types, materials, styles and prices of products. By taking time to understand this, you will be able to make sure that the pushchairs you buy will be popular, suitable and fit for purpose.

Another way to carry out market research is to look for articles online, view catalogues and online content to see which kinds of pushchairs are featured most often, and to give people questionnaires or ask questions. This information will guide you to understand the types of lightweight pushchair that are most important and desirable.

In addition to this, retailers should also find out people’s priorities when purchasing a pushchair. For most people, they will want a pushchair that is lightweight and easy to use, as well as being comfortable for their baby. Knowing people’s priorities helps retailers to make calculated decisions that will benefit buyers. As an example, if 95% of people say that a pushchair being lightweight is vital, but only 65% say that cost determines their decision to buy, it is worth a retailer investing into a more lightweight pushchair, even if it does increase the cost.

The styles of lightweight pushchair are also important, for example, they should have the features that customers desire most. By having these, they are most likely to sell quickly, making them a great return on investment. As an example, single lightweight pushchairs sell most often, as well as ones with waterproof covers. Double pushchairs are also very common, however they are not always purchased as often as the single versions.

Summary

There are many different benefits to purchasing a lightweight pushchair. The greatest reason is that the continuous demand for these products make them a fantastic investment, being purchased by almost every parent or carer around the world. Using a pushchair to travel almost anywhere means it is vital for the design to be comfortable and useful. Making sure they are lightweight is the best way to make sure these baby products are loved by their owners. Weight is an essential aspect to consider when choosing a pushchair that can be used regularly, put in cars and stored when not in use, meaning they are one of the most popular baby products available. The popularity of these baby products continues to rise as more people share pictures, comments and experiences, as well as speaking positively with their peers about lightweight pushchairs. Due to their necessity and great design, lightweight pushchairs are one of the most worthwhile baby product investments you can make.

Celinelee
Author
Celinelee is an experienced author specializing in the apparel and accessories industry. With her deep understanding of the sector, she excels at analyzing the latest procurement trends for fashion accessories, offering valuable insights into emerging products and market shifts.
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